Google Ads Management

We create custom Google Ads campaigns tailored to meet the distinct needs of our clients. As a certified Google Premier Partner, our team develops effective Google Ads strategies to ensure your campaigns provide targeted and measurable results.

Our Google Ads Services

Our customer-first approach enables us to reach the target audiences with the right message. We have built a sound reputation by using data to drive strategy and decision-making at every stage of our Google Ads campaigns.

  • Google Ads account audit

    Google Ads account audit

    Evaluating your Google Ads campaign and keyword structure, providing conversion rate optimization recommendations.

  • Google Ads bid strategy

    Google Ads bid strategy

    Reviewing your target audience, campaign goals, and industry trends to craft a comprehensive Google Ads bidding strategy that drives meaningful results.

  • Expansion opportunities

    Expansion opportunities

    Helping you extend your reach through strategically designed campaigns. With years of experience managing high- performing and high-budget campaigns, we continuously optimize your ads for maximum ROI.

  • Google Ads campaign strategy

    Google Ads campaign strategy

    Identifying and implementing the best Google Ads campaign strategy that is in line with your brand’s business goals and drives sales and generates leads.

  • Data-driven campaign optimization

    Data-driven campaign optimization

    Harnessing the power of data-driven insights, ML algorithms, and industry best practices to propel your campaigns to the next level, ensuring that you realize the full potential of your investment.

  • Adaptation to new features and propositions

    Adaptation to new features and propositions

    Always up-to-date with upcoming developments, meaning we can design creative strategies that capitalize on the newest propositions in Google Ads.

  • Targeting and ad personalization

    Targeting and ad personalization

    Ensuring your ads reach an audience genuinely interested in your products or services, maximizing engagement and driving conversion rates.

  • Google Ads A/B testing

    Google Ads A/B testing

    Helping you learn your audience’s preferences by analyzing headlines, descriptions, and CTAs to determine which combination drives the most traffic, engagement, and conversions.

  • Reporting

    Reporting

    Prioritizing transparency and effective communication with our clients. This is why we track key metrics, analyze trends, and present actionable opportunities for optimizing Google Ads campaigns.

We Specialize in All Types of Google Ads Campaigns

With our expertise and in-depth knowledge of the platform, we can help you leverage growth across all Google Ads properties and pinpoint the right campaign deck for your specific business needs

  • Search campaigns

    Reach customers interested in your product or service with text ads

  • Display campaigns

    Engage your audience with click-driving creatives

  • Video campaigns

    Reach and attract users on Youtube and across the web

  • Google Shopping ads

    Promote your products with Shopping ads

  • App campaigns

    Drive app promotion across Google’s networks

  • Local campaigns

    Drive customers to your physical store

  • Smart campaigns

    Reach your business goals with automated ads across the web

  • Performance Max

    Reach audiences with a single campaign

  • Discovery campaigns

    Run ads on Youtube, Discover, Gmail, and more

Our Google Ads Management Process

Once your account is audited, VIDEN takes the complexity and challenges out of managing your advertising campaigns on this powerful platform. Our Google Ads management process consists of the following steps:

  • Research & planning Step 1

    Research & planning Step 1

    At this stage, we conduct in-depth research about the business niche and complexities of your profit margins and identify your target audience to tailor marketing efforts and create solutions that resonate with them.

  • Comprehensive account analysis Step 2

    Comprehensive account analysis Step 2

    Our Google Ads experts conduct a comprehensive examination of your account to identify areas for improvement, untapped opportunities, and develop innovative strategies to boost your return on investment.

  • Keyword research & competitive analysis Step 3

    Keyword research & competitive analysis Step 3

    We choose the most relevant keywords, query strings, words, and phrases people use to create a Google Ads campaign strategy that drives sales and a positive ROI.

  • Campaign and ad copy creation Step 4

    Campaign and ad copy creation Step 4

    We set up your Google Ads campaigns from scratch, create compelling ad copy that resonates with your prospects, and configure the targeting to ensure your campaign delivers stellar results.

  • Campaign measurement and reporting Step 5

    Campaign measurement and reporting Step 5

    We use complex analytics tools to give you insight into your ad performance. With regular monitoring and reporting, we can better understand the impact of our Google Ads campaigns and optimize accordingly.

  • Campaign support Step 6

    Campaign support Step 6

    Finally, we assign a dedicated account manager, who monitors the performance metrics and provides timely and effective improvement implementation support. This personalized care optimizes the campaign outcomes and empowers our clients to put their trust in us.

Why Choose Us for Google Ads Services?

We have been certified Google Premier Partners from 2017. This means that Google accredits us for finding new growth opportunities and sustaining success for our clients.

As a Google Ads management company, we have a team of highly qualified experts with years of experience in designing powerful Google Ads campaigns strategies.

With a customized approach that emphasizes data-driven decision-making, we  identify unique opportunities to maximize ROI, drive growth, and, ultimately, outperform competitors.

We are committed to delivering the best possible results for our clients. This dedication to excellence secures an optimal outcome for your business and cements our reputation as leading experts in this field.

We have been certified Google Premier Partners from 2017. This means that Google accredits us for finding new growth opportunities and sustaining success for our clients.

As a Google Ads management company, we have a team of highly qualified experts with years of experience in designing powerful Google Ads campaigns strategies.

With a customized approach that emphasizes data-driven decision-making, we  identify unique opportunities to maximize ROI, drive growth, and, ultimately, outperform competitors.

We are committed to delivering the best possible results for our clients. This dedication to excellence secures an optimal outcome for your business and cements our reputation as leading experts in this field.

Our Clients

Thanks to our well-designed advertising Google Ads strategies, the following businesses have experienced remarkable growth and greater brand visibility

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Google Ads Case Studies

Learn how we have helped brands globally grow by maximizing results from their Google Ads campaigns

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77%

CPSV decrease
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82%

avg. annual paid ads revenue growth
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60%

annual paid ads revenue growth
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500%

subscription base growth
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1,124%

growth in YoY revenue
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144%

ROAS increase
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305%

growth in YoY revenue
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110%

growth in conversion rate
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View all case studies

Google Ads FAQs

What are the benefits of Google Ads?

The platform offers a myriad of advantages. The most significant is its ability to reach and engage with potential customers in a highly targeted and efficient manner. By leveraging Google’s vast consumer behavior and preferences data, you can tailor your campaigns to pinpoint specific demographics, interests, and even shopping habits. Besides, Google Ads operates on a pay-per-click model, which means you only pay when a user directly engages with your ad.

How much are Google Ads?

The cost of Google Ads largely depends on factors such as your advertising objectives, target audience, and the competitiveness of the keywords you select. Google Ads operates on a bidding system, where businesses compete for ad placements by setting the maximum amounts they’re willing to pay per click on their advertisements. Consequently, the cost per click can vary significantly, ranging from a few cents to tens of dollars. We have already described these nuances in our article.

How can I keep track of my campaign performance?

We will send you a detailed report with information on your campaigns every month. You can also log into your Google Analytics or Google Ads account to extract data on your Google Ads campaign performance.

When will I see the results from using Google Ads?

We get actionable, reliable performance data on average around 2 weeks of running the campaigns. That’s how long it takes for the algorithm to optimize.  But in a lot of cases it depends on the product type, price and conversion rate and data.

Is Google Ads right for my business?

Google Ads can be a powerful marketing tool for enhancing your online presence, driving targeted traffic, and generating more leads and revenue. Today all businesses, brands, and organizations use Google Ads to maximize their sales. The trick is knowing how to set up and optimize your Google Ad campaigns effectively.

Do I need a Google Ads professional to manage my ads?

Google Ads is more multifunctional and more complex than you might think. Prices are determined by the keywords selected, monthly search volume, industry marketing trends, competition in the field, and the quality of the user’s landing page experience. With such intricate rules and regulations, hiring an experienced Google Ads professional is likely your best bet for successful ad campaigns.

Latest Insights

Get the tips from our experts to optimize and scale your campaigns

27 June 2024

How Much Do TikTok Ads Cost in 2024?

TikTok has evolved beyond entertainment videos. With over 1.6 billion monthly active users, it’s become a valuable advertising platform for promoting businesses. Here comes the question, “How much do TikTok Ads cost?”. Whether you are already running campaigns and wondering about the changes in TikTok costs or just looking for a comparison with other advertising […]

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20 June 2024

The Importance of Using Analytics in Advertising

Nowadays, businesses face the challenge of constantly refining their advertising campaigns to optimize performance. Given the complexity of the modern consumer’s journey, with its numerous touchpoints and channels, leveraging analytics in advertising plays a crucial role for businesses in achieving their desired outcomes. In 2022, Gartner reported that 53% of marketing decisions were driven by […]

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13 June 2024

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7 June 2024

Do Google Ads Work for Small Businesses?

According to Google, 98% of global consumers surveyed shop online. That includes browsing, researching, and buying. Hubspot highlights that 90% of internet users see Google Ads, and 63% have clicked on a Google ad. As business owners, you may be asking yourself whether Google Ads are worth using or not. Some of you face challenges […]

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31 May 2024

VIDEN Has Been Recognized as a Clutch 2024 Global Award Winner

We are thrilled to announce that VIDEN has been recognized as a 2024 Spring Global Award winner for digital advertising and analytics services on Clutch, the leading global marketplace for B2B service providers. Clutch Global Leaders are selected through a rigorous process emphasizing industry expertise and proven delivery capabilities. This award is a testament to […]

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30 May 2024

How To Create A Meaningful Ecommerce Analytics Dashboard: A Step-by-step Guide

Are you drowning in a huge amount of e-commerce data? There’s no other way to escape it if you want your e-commerce store to succeed. However, you can make analyzing your data much more enjoyable and effective. The key is to present e-commerce data analytics visually. Data visualization plays a big role in data-driven decision-making. […]

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23 May 2024

Google’s Newest Ads Innovations

Google just wrapped up its Google Marketing Live 2024! Have you watched it? If not, we will briefly share the key features and updates in digital advertising. Keep reading our brief summary.  Table of Contents: Google’s Ads Innovations from Google Marketing Live Gemini 1.5 Pro Project Astra    New Experiences for Search Ads  Enhancements in […]

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15 May 2024

VIDEN Wins the Manifest Award for Most Reviewed B2B Company in Dubai for 2024

We are thrilled to announce that VIDEN has been named an award-winning company on the Manifest!  The Manifest has officially recognized the most reviewed and recommended B2B service providers in Dubai for 2024. VIDEN has been introduced as a leader in the following categories:  Most Reviewed PPC Company; Most Reviewed Social Media Marketing Company;   Most […]

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Contact our Team today

to take your Google Ads campaigns to the next level